Appodeal and Pollen VC announce a new partnership

Appodeal and Pollen VC announce a strategic partnership to empower developers and game studios. This collaboration provides immediate access to essential resources and financial support, enabling a fast and efficient application.

The partnership is a natural extension of Appodeal and Pollen VC’s mission to empower app creators and developers.

Appodeal, a pioneer in in-app offers and mobile growth, and Pollen VC, a provider of lines of credit to mobile games and software developers, join forces to offer a comprehensive solution that combines advertising mediation, user acquisition, business intelligence and finance. support

“Pollen VC’s innovative financing solutions perfectly align with our vision to empower app creators to remain independent and maintain control over their intellectual property,” says Pavel Golubeff, CEO and founder at Appodeal. “Together with Pollen VC, we can offer a comprehensive solution that addresses both the operational and financial challenges faced by mobile app businesses, enabling them to rapidly scale and achieve maximum growth.”

This partnership will benefit not only Appodeal users, but also all applicants to the Appodeal Accelerator Program. By joining forces with Pollen VC, Appodeal is taking a step further to provide mobile businesses with non-dilutive financing options and flexible lines of credit, enabling them to unlock the value captured in their accounts receivable (AR) and reinvest in UA to rapidly scale. without relying on dilutive equity financing.

For Pollen VC, the partnership with Appodeal reinforces its commitment to providing mobile developers and game studios with the financial tools and resources they need to succeed.

“Appodeal’s comprehensive growth platform and expertise in ad mediation, user acquisition and business intelligence make them an ideal partner for us,” says Martin Macmillan, CEO at Pollen VC. “We are excited to work together to provide mobile businesses with the simplest and most transparent financial solutions to increase their revenue growth in a secure and capital efficient way.”

Appodeal and Pollen VC are jointly committed to helping mobile businesses thrive in a competitive market. With Appodeal’s cutting-edge tools and Pollen VC’s flexible financing options, app creators can optimize their monetization strategies, accelerate user acquisition, and manage advertising campaigns—all from a single dashboard. Additionally, the collaboration will enable app creators to access financial education tools, helping them make informed decisions and optimize their capital mix.

Starting today, app creators and game studios can join the Appodeal Accelerator Program and, in parallel, apply for a credit line with Pollen VC. The application processes are simple and straightforward, and the partnership provides all the necessary tools to evaluate metrics, set up UA campaigns and optimize finances.

Leave a Comment